Build a value chain

Why establish a value chain?

A value chain allows us to evaluate the specific activities through which a company obtains a competitive advantage in a logic of value creation.

Upstream, we work on a generalist research such as automotive OR automobile.

To carry out your value chain with Geotrend, it is first necessary to list the specific keywords about your analysis sectors.

Once you have done this, it will be easier to establish the value chain.

Enter the previously defined keywords in the search bar, and using the “actor” filter, determine which actors come out first. You can then study the documentation for each item.

You can then establish a ranking of the main actors present for each of the items in your value chain.